Postcards and Emails are both important ways to stay in touch with your customers. The goal is to maximize the value without becoming a nuisance. These notes are a few ideas to help you you compete in the marketplace.

Today we are fortunate by having many good software package to choose among. The separation of Customers and Locations is one thing to look for in any package you consider.

Earning good referrals is the best way to grow your business. But what can we do to enhance this type of growth? Your Mother would say, provide excellent service, remember their anniversaries, and always send ‘Thank You’ notes….

The qualitative differences in software packages is often striking. What make great software? …. There are many essential Design Precepts that are a critical part of any good software solution.

Agreements are a key component of most successful pest control businesses. Monitoring your agreement counts through time can be a key way to evaluate how your management choices boost your numbers.

We’ve noticed, over the years, that successful companies are always reaching out to both existing and potential customers, with some message going out every week. And post cards are perhaps the most cost effective way to do this. They are much cheaper than letters, and do not have to be opened! Make them fun and catchy and people will notice, perhaps even talking about them to others.

Three steps any company get take to increase their route efficiency. Not only will your profits improve, but so will your service.

Effective quotes clearly state the What, When and Why of your service. These basics provide the background and focus, while answering their unspoken questions in advance. Then, by having three price tiers you’ve appealed to the highest fraction of customers.

For years, Door Hangers, preprinted and kept in service trucks, have been a useful aid in growing a business. Could this old-fashioned trick still work? Does it have value in our internet-driven world?

The replacement of cards with computers and why it matters. Customer metrics provide lists of incredible value for growing your business.